The previous post – Implementing Zero-Based Budgeting: The Requirements – outlined two key components of a successful zero-based budgeting program: a culture change and a centralized system. We recommended creating a centralized system with Oracle Planning and Budgeting Cloud Service (PBCS)/Enterprise Plainning and Budgeting Cloud Service (EPBCS) because of the many advantages it provides such as an environment with data depth.
Even with a zero-based budgeting blueprint, many companies are still hesitant to go “all in” thinking that a zero-based budgeting program implementation requires too much time and resources. The introduction of Cloud services such as Oracle PBCS/EPBCS makes the implementation of a centralized financial system easier than ever, greatly reducing the barrier to entry.
This final post in this series shares the power of a PBCS/EPBCS environment to achieve the greatest success with a newly implemented zero-based budgeting program.
How Can PBCS/EPBCS Environments Enhance the ZBB Experience?
There are four key ways to gain the most from a PBCS or EPBCS environment, including the setup of targets and accountability metrics that offer more meaningful data and greater transparency when making budgeting decisions.
Clients are often given target settings goals in management meetings or over the phone, but we demonstrate for them how to integrate this into their budgeting systems. On numerous occasions, Alithya has been contracted to implement target settings where leadership sets growth targets and the systems flows down the revenue by service, product line, etc. In turn, analysts match the underlying details.
Not surprisingly, this is a common request because target setting has been a long-time tradition during the budget process. By setting up this target setting process in PBCS\EPBCS, an off-line process is instead online and is molded with the overall budgeting system process. Combining that with the zero-based budgeting mantra allows targets to be set and provides analysts with their needed baseline. Moreover, analysis can be done on departments that take the typical “reduce expenses by 10% approach” to archive the target number instead of the more insightful zero-based budget journey. Yes, target setting in a centralized system is easier, but the benefit of a centralized system is the ability to see how teams react to the new target. Did they take the traditional “reduce budget percentages to fit the numbers,” or did they look at their budget as a whole and analyze each line item and question the numbers organically?
After targets are set and the budget is approved, we look at the said cost saving come to fruition. A centralized system allows capital projects or initiatives to be tracked to help systematically measure the expenditures of cost savings activities found during the zero-based budget discovery. This provides a clear picture of what each department is doing and holds them more accountable for project decisions. It is an achievement to complete a zero-based budget “diet,” but holding teams accountable brings them to the next level of the zero-based budget “lifestyle.”
In essence, this new budgeting environment provides better insight into data – insight that ultimately allows savings to be found more effectively. For example, if you want to see the cost of direct materials, this centralized system can be set up to capture the costs in order to analyze and keep track of the different KPIs that reduce or increase overall costs.
Another example of how this works is by segmenting down employee costs such as travel. Instead of having a run rate of 10% of direct labor or travel costs, determine what job or tasks required that travel and use this KPI to negotiate travel expenses to further drive down costs. Essentially, use PBCS/EPBCS as a tool to capture KPIs (e.g. travel costs by job) and determine the best use of travel dollars and – more importantly – negotiate with vendors on key travel.
Lastly, a budgeting environment provides clarity to help teams make better informed decisions about future initiatives. With the ability to see all of the underlying data points in a single location, it is possible to identify past sales and marketing campaigns and expenditures that led to profitable customers. Therefore, zero-based budgeting teams that took the initiative to determine the best sales and marketing costs to benefit analysis from the ground up are able to dedicate more resources (e.g. dollars, people, etc.) to winning strategies. This is in contrast to the traditional budgeting approach of “10% rate of marketing spend year-of-year” that often masks the winning and more importantly losing marketing initiatives. Moreover, such planning and availability of different data points helps draw key inferences that allow sales and marketing teams to be more successful.
Utilizing a Cloud service such as Oracle PBCS/EPBCS makes it easier for companies to implement a centralized system and achieve success with a zero-based budgeting program. PBCS/EPBCS environments can and should be set up in a way that enhances the zero-based budgeting experience. This is achieved by integrating target setting goals and establishing accountability metrics that allow a deeper dive into budget data while providing greater transparency to make better informed decisions.
To learn more about zero-based budgeting best practices and to get professional help with your Oracle PBCS/EPBCS environments, feel free to contact our team of experts.